Seller merchandising materials
Rewrite, redesign and rethink of merchandising materials for Harlequin. These materials need to be clear and to the point about the importance of keeping the racks organized and neat. It was also to introduce the new marketing aids available at the rack. Directed to big box stores in the States like Walmart, Target, K-mart, etc.
A sexy publication sent out to the media talking about the state of romance today. Quotes are picked up by radio, tv, magazines, newspapers, blogs, etc.